Work
Med Spa

Botox, facials, and treatment packages across editorial and direct-response styles

Concepts 5 ad concepts
Formats 1:1 and 9:16
Vertical Med Spa
Turnaround 48 hours
Med spa — window light portrait in treatment room

The brief

What the campaign needed to do

A med spa offering Botox, filler, chemical peels, and facial treatments wanted a range of styles to test across Meta. Some ads needed to feel polished and brand-focused for upper-funnel awareness. Others needed to drive direct response with a specific offer. The creative had to work for both.

Process

How we build your ads

Every concept goes through three stages before it reaches you. We generate multiple options, hand-pick the strongest, and finish each one with professional copy and layout.

Initial visual concept for med spa ad
Step 01 Generate

We create multiple visual concepts tailored to your brand and services.

Curated med spa image selected for quality
Step 02 Curate

A human reviews every image for quality, brand fit, and visual impact.

Finished med spa ad ready to run
Step 03 Finish

Headlines, offers, and calls-to-action are added to create a ready-to-run ad.

Layout styles

Different layouts for different objectives

We test multiple text placement styles per concept. Each layout has different characteristics for readability, hierarchy, and visual balance. The med spa campaign used four of our eight available layouts.

Split layout style
Split
Centered layout style
Centered
Bottom bar layout style
Bottom bar
Minimal corner layout style
Minimal corner

Concepts

What was delivered

Five distinct concepts for Botox, facials, treatments, and general brand awareness. Each with a different visual approach and copy tone.

Formats

1:1 and 9:16 native formats

Each concept is produced natively in both feed and Stories/Reels dimensions. These are not crops of each other.

1:1 Feed

Med spa ad 1:1 format

9:16 Stories / Reels

Med spa ad 9:16 format

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